July 2021

Made to Mention

Magazine 02

 

Welcome to the second issue of Avery Dennison’s quarterly trends and insights magazine, Made to Mention. Each issue will focus on a central theme, with this issue entirely dedicated to Community. Our first issue was centered around Digitalization and in line with our continued efforts to reduce our carbon footprint this issue has gone entirely digital.

July 2021

The Future Laboratory on ‘Community’

 

For our second edition of Made to Mention 2021, we partnered with the leading strategic foresight consultancy, The Future Laboratory, to introduce the topic of ‘community’ in the fashion industry.

July 2021

Connected Communities 

As data becomes increasingly important for understanding the fans and customers of the future, content is emerging as a defining element of brand culture and strategy. Global consumer behavior is leading companies to move from a product-centered approach to a more service-oriented, more transparent reason for being – shifting importance onto purpose and a commitment to society.

May 2021

Inspire, Inform, Innovate

WeAr is a leading global fashion B2B magazine, focused on the latest technology, innovation and trends in the fashion industry. We partnered with WeAr magazine to bring you a free download of their April 2021 ‘Bestseller Issue’, in any one of eight languages.

May 2021

Art Comes First Explore Craftsmanship and Sustainable Culture

With restrictions in their usual activities, the duo at Art Comes First decided to take their experiences to West Africa, to learn more about the incredible craftsmanship and ingrained sustainable culture through the eyes of the locals. This project gave birth to another extension of the ACF Collective: the African Creative Factory.

May 2021

National Siblings Day

We teamed up with the Premier League to gift fully customized jerseys to young siblings across the USA for National Siblings Day. You’d be surprised how many siblings have chosen different Premier League teams to support.

April 2021

Made to Mention: Digitalization 

Our new trends and insights magazine from the apparel team at Avery Dennison captures the challenges that we face collectively as an industry, and the opportunities they raise for creative thinking and meaningful action.

 

April 2021

It's in the Game

We’ve been building upon our digital avatars with our partnerships featured in EA Sports FIFA 21, such as Klabu and Park SSC. This month our brand partner, Nivelcrack, has teamed up with EA Sports to release a new kit, inspired by the dynamic and futuristic city of Seoul.

 

April 2021

Your Change can Change Everything

Fashion Makes Change (FMC), a project of Rockefeller Philanthropy Advisors, is a new industry initiative working in partnership across the apparel industry to collectively support the livelihoods of women within global supply communities.

 

March 2021

Slowing down fashion through on-demand e-commerce

E-commerce is growing at a rapid speed, not only as a platform for transparency but as a key driver in eliminating waste. The R Collective is doing just that. Meet Refashioned, their latest 20-piece collection of hardworking functional classics, which gives customers the power to reimagine their wardrobes with less waste.

 

March 2021

Authenticity in a Post-COVID World: From the Eyes of a Marketer

In the first of a webinar series in partnership with Luxury Daily, Michael Colarossi, Vice President of Innovation, Product Line Management and Sustainability at Avery Dennison and Michele Casucci, Founder and CEO of Certilogo discussed the key drivers and sentiments that have influenced consumer behaviors, and how these shifts will impact business challenges and marketing strategies.

March 2021

Reclaim space in your home office

The way we work has shifted dramatically over the past year, opening our eyes to what is possible. Collaboration tools, digital platforms and streamlined processes are not just taking off, they are essential to do our day jobs. Join us on your digital transformation journey and build confidence in 3D digital sampling without sacrificing quality or speed.

 

February 2021

Reduce Your Footprint With 3D Digital Sampling

Over the past five years, lead times for garment production have shrunk in half. Yet traditional sampling methods have stayed the same, slowing down the process and stretching your teams. By adopting digital processes, you can improve your end-to-end efficiency, minimize your environmental impact and collaborate more effectively.

 

February 2021

QR Code Market Insights

As the Covid-19 lockdowns around the world started to ease, the QR code saw a surge in adoption. Shoppers enjoy the simplicity of a touch-free interaction using only their smartphone, while businesses are empowered to better serve their customers. In this report we delve into the evolution of the QR code, its adoption rates, its design, its use cases, and more.

February 2021

Enabling Circularity With Ahluwalia

See how we collaborated with Ahluwalia, a pioneering fashion brand renowned for a design-led approach to sustainability, to showcase the capability of a digitally connected label to facilitate the recycling of a garment. Every garment can be circular, it just has to be connected.

 

January 2021

Alexander Taylor launches ATID to tackle fashion industry waste

ATID is the creation of Alexander Taylor Studio, a design and innovation consultancy based in London. As a forward thinking brand, following seasons, calendars and one-size-fits-all does not apply. Instead, ATID sees the supply chain as a playground packed with possibilities, including leveraging deadstock, sustainable yarns and alternative system solutions.

January 2021

PARK SSC

PARK SSC (Social Soccer Co) exists to create equal opportunity through the universal love of soccer and the language of art. For every ball purchased, PARK's Pass-A-Ball Project passes another ball to a child in need. We are proud to provide trims and embellishments for their newest football kit, featured predominantly in EA Sports FIFA 21.

 

January 2021

Celebrating 10 years of Soho Warriors

Based out of East London, the Soho Warriors Football Club was formed in 2010 becoming the first creative football club in England. In celebration of their 10th anniversary, they have joined forces with Chrystie NYC for a collaborative capsule collection featuring Avery Dennison trims and specialty embellishments.

December 2020

KLABU Debut in FIFA 21

The Fashion Makes Change program is a triple-impact initiative that engages customers and brands to take climate action and support livelihoods of women in the supply chain. Avery Dennison is a founding sponsor of Fashion Makes Change, supporting the launch of the initiative and collaborating to drive its development.

December 2020

Fashion Makes Change

The Fashion Makes Change program is a triple-impact initiative that engages customers and brands to take climate action and support livelihoods of women in the supply chain. Avery Dennison is a founding sponsor of Fashion Makes Change, supporting the launch of the initiative and collaborating to drive its development.

December 2020

Supercharge Your Factory Performance

We created a 1-minute online quiz to help you find out if you are on the right path with the right label printing system, and discover how our In-Plant Printing Solutions can bring complete speed, flexibility, and resilience to the factory floors.

November 2020

Join Avery Dennison in conversation with supply chain stakeholders

It is clear: digitizing clothing items will not only be a legal requirement, but offers the industry an opportunity to educate and engage consumers on sustainable care, while also providing the transparency and traceability they demand. Join Avery Dennison in conversation with supply chain stakeholders on November 10 at 2 pm ET to discuss how technology will enable the circular economy.

November 2020

Download the Avery Dennison Digital Deep Dive today

Covid-19 has clarified the need for technology that facilitates alternatives to everything from manufacturing to fashion weeks to retail. Now, more than ever, we must embrace change and the opportunities served up by ever-advancing technologies. In this first edition of the Avery Dennison Digital Deep Dive, we address the need for authenticity and connectivity in enabling a sustainable supply chain that is both conscious and efficient.

November 2020

Event Roundup I CFS+ 2020

Two days of live sessions, digital storytelling and powerful conversations attracted over 10,000 attendees to the online event, CFS+, where industry thinkers and changemakers gathered (virtually) to discuss the big issues facing our industry and planet, and more importantly, present solutions and inspire leaders to act now. Here we explore and unpack the five key themes that were discussed at CFS+ and what we took away from them.

 

October 2020

The New Transparency

From sustainable materials to digital identities, new innovations are racing to match the increasing consumer demands for brands to provide more transparency than ever before. “The New Transparency” report – commissioned by Avery Dennison in partnership with The Future Laboratory – delves into this exciting frontier, where cutting-edge solutions are enabling businesses to offer consumers a higher level of trust than ever before..

October 2020

Join us at CFS+

Since its first edition in 2009, Copenhagen Fashion Summit has established itself as the world’s leading business event on sustainability in fashion. We are excited to be sponsoring the event which this year will be turned into a premium digital content platform, CFS+, going live on 12 -13 October 2020 and free for everyone to attend.

October 2020

Re-Think Packaging

It’s time to Re-Think Packaging. 63% of respondents to a recent survey think that online shopping orders are delivered in excessive or unsustainable packaging. 45% of those surveyed said they’d pay more for a plastics-free delivery solution. Avery Dennison is proud to announce a series of solutions to modern packaging challenges faced by everyone from factories to consumers. 

 

September 2020

#PatchedTogether

In support of the COVID-19 crisis, our Patched Together campaign invites people to purchase a series of limited-edition customization patches, featuring positive messages and support for health workers. 100% of net proceeds are donated to Doctors Without Borders/Médecins Sans Frontières (MSF).

 

September 2020

A Different View

Sourcing Journal’s denim channel, Rivet, recently launched a digital look-book focused on sustainability concepts and innovation in the trim category. We were happy to present our latest projects, including a partnership with The R Collective which features digital solutions and low impact branding materials.


September 2020

Carved in Blue: Unzipping the Trims

Consumer demand, plastic pollution and the impacts of COVID-19 are just some of the factors driving sustainable change in the fashion industry. As part of the CARVED IN BLUE® webinar series by TENCEL™, we took part in a panel talk with leading global trim manufacturers to discuss solutions.

April 2020

I am my team

Our latest trends report addresses the need for bold, visible action toward collective sustainability goals, and the importance of bridging meaningful and personalized experiences with convenience.
 

April 2020

Avery Dennison joins Veniceball to #ShowChiLove

#ShowChiLove basketball festival took place during the recent NBA All-Star Weekend 2020 in Chicago. Together with our brand partner Veniceball we were able to harness the energy of the basketball world!

April 2020

Football as a force for good

Last year we were honored to join our brand partners at the World Football Summit to discuss how football can be used as a force for good and bring communities together.

March 2020

Avery Dennison x
Denim Dudes

Our latest trends report addresses the need for bold, visible action toward collective sustainability goals, and the importance of bridging meaningful and personalized experiences with convenience.

March 2020

Project-X: a limited edition footwear supercollab

Featuring a signature graphic designed by "FUTURA LABORATORIES”, our exclusive footwear supercollab in partnership with The Footsoldiers was introduced by GORE-TEX at Paris Fashion Week.

March 2020

Unboxing the Potential
of Packaging

In partnership with Industry.fashion, we commissioned a study of online shoppers to explore how much impact sustainable packaging has on the consumer and how these attitudes change by market globally.

January 2020

The Avery Dennison Trends Report 21.1


Our latest trends report addresses the need for bold, visible action toward collective sustainability goals, and the importance of bridging meaningful and personalized experiences with convenience.

January 2020

External Embellishments Market Insights

From smart embellishments to shifts in print technology to sustainable solutions, this Market Insights report covers the ‘must know’ trends and innovations in the embellishments industry.

 

January 2020

Art, fashion and customization for the homeless

In December 2019, we were proud to partner with 4BYSIX with an event aimed to raise money for a London double-decker bus to be converted into a creative living space for homeless people in London.
 

October 2019

Introducing the second edition Sustainability Deep Dive

This curated trend report explores the future of material innovation, connectivity and circularity, and what it means to be a force for good.

October 2019

Honoring the musical superheroes of Jamaica

Art Comes First drew inspiration from the colors and sounds of Jamaica for its latest Spring/Summer 2019 capsule collection in collaboration with the namesake British brand, Fred Perry.

October 2019

Inspiring teams and supporting dreams

We recently joined forces with the Klabu Foundation which funds new sports facilities, buys equipment and trains local sports managers in refugee camps.

July 2019

The Avery Dennison Denim Deep Dive

Denim has long been an important and influential industry for Avery Dennison. We take great pride in our knowledge of the much loved material, the importance of its branding and what that means to the consumer.

May 2019

New Launch! The Private Label Tool

As the retail landscape becomes increasingly competitive, we recognize the importance of innovation, collaboration and speed to market in order to win in the growing private label market.

March 2019

Fresh out the box: Avery Dennison’s footwear toolkit

We are pleased to announce the release of the Avery Dennison footwear toolkit.

April 2019

Next Generation Sustainable Materials

N.G.S.M. (Next Generation Sustainable Materials) was born with the aim of making a major step towards sustainability in terms of substrates for all paper items, while becoming the market leader and point of reference for our customers’ sustainability programs.

March 2019

The Avery Dennison
Crest Collection

We are pleased to announce that the Avery Dennison Global Football Library 4; The Crest Collection and Heat Transfer Library, has been launched.

February 2019

Made to Mention: Primury

The latest launch from our Made to Mention series features a curated selection of inspiring new branding developments from our special project collaboration with Primury.

February 2019

The Avery Dennison Trends Report 20.2

In part two of our trends report for 2020 we reflect on the key topics that are leading the future of our industry. 


February 2019

Avery Dennison x West Carolina wins at the Gold Ink Printing Awards

Avery Dennison is thrilled to share we won a Pewter Award in the Digital Printing Labels and Packaging category at the ‘Gold Ink Printing Awards.

January 2019

2018 reflections, a stellar year for soccer

January is known to be the perfect time for a bit of reflection! And with that said, as the first month of 2019 comes to a close we’re proudly looking back at 2018 and an impressive season for Avery Dennison in the world of international soccer.

January 2019

Club Melo

Carmelo Anthony, NBA All-Star and member of the Houston Rockets team, has collaborated with Rochambeau and Avery Dennison RBIS on a capsule collection as part of an ongoing series of brand collaborations with his favourite fashion brands.

December 2018

Holiday Packaging Insights

As we look to wrap up (pun intended) our to-do lists both in the office and at home, we are pleased to bring you our latest market insights all about holiday packaging.

December 2018

New launch! The Footwear Deep Dive 02

This month we are pleased to announce the launch of the second edition Avery Dennison Footwear Deep Dive.

November 2018

The “Taped” sneaker makes it debut from the Primury x Avery Dennison RBIS partnership

Primury and Avery Dennison RBIS have a shared passion to create products which drive innovation and push industry trends forward whilst simultaneously maintaining the ability to produce functional everyday staples that answer market needs.

November 2018

Fdmtl x Avery Dennison Denim Event, Tokyo

Avery Dennison RBIS partnered with Japanese denim brand, FDMTL, to create an exhibition and pop-up customization event for five days at Rocket Gallery, Omotesando Hills in Tokyo.

November 2018

Timberland x Christopher Ræburn at Bread&&Butter

We recently joined forces with our long-term brand partner, and friend, Christopher Ræburn to help produce “Tees & Trees”, an activation at this year’s Bread&&Butter event in Berlin.