PARK SSC (Social Soccer Co) exists to create equal opportunity through the universal love of soccer and the language of art. For every ball purchased, PARK's Pass-A-Ball Project passes another ball to a child in need. In our latest partnership with the PARK team, Avery Dennison provided trims and embellishments for their newest football kit, featured predominantly in EA Sports FIFA 21 at launch.
“Through this partnership with EA Sports and FIFA 21 we’ll be able to give thousands of kids the opportunity to play football. In a year where our virtual connections to others have become more important than ever, this in-game activation enables everyone to get involved, regardless of where they are in the world. This is social change at its most accessible.”
Sam Davy, Park SSC Founder and CEO
No.31 - The Changemaker.
A bold “31” on the shirt and shorts pays homage to Article 31 of the United Nations’ Convention on the Rights of the Child, which states that “the child has the right...to engage in play and recreational activities, and to participate freely in cultural life and the arts.” Yet so many kids around the world lack the proper access to safe spaces for recreation, opportunity for participation, and equipment to engage in play.
The PARK eye featured on the woven crest is the club’s icon. It is the symbol of their movement - for the advocates; the believers; the trailblazers who choose to do better and demand change.
The Pass-A-Ball Project is represented by a P-A-B badge on the right arm, while a World Team Badge on the left arm celebrates that soccer is a shared experience.
The PARK garment invites you to become part of a global movement.
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