The New Transparency
As e-commerce booms, consumers are caught between convenience and sustainability – but new innovations in packaging, logistics and digital identities are allowing transparency over products’ carbon footprint and the human cost of making them.
The new transparency is not just a trend of consumer expectation – it is also a powerful tool for businesses to streamline their supply chains and bring greater efficiency to their internal processes. Internally and externally, the benefits reaped from innovations that combine materials and technology are a key investment for businesses in the B2B and B2C spaces alike. “The New Transparency” report – commissioned by Avery Dennison in partnership with The Future Laboratory – delves into this exciting frontier, where cutting-edge solutions are enabling businesses to offer consumers a higher level of trust than ever before.
Contact our experts for more information about how digital ID solutions can support your sustainability efforts and help you be a force for good.