RBIS Newsroom

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Welcome to the hub for all the latest news on Avery Dennison RBIS and our partners. It features everything from media coverage on the ways we’re helping retailers, manufacturers, and logistics providers elevate their brands to our blog posts that cover the innovative ways in which we are accelerating performance throughout the global supply chain.

San Francisco 49ers name Avery Dennison as team's official cutting-edge embellishment partner

San Francisco 49ers name Avery Dennison as team's official cutting-edge embellishment partner

Avery Dennison has become the official cutting-edge embellishment partner of the San Francisco 49ers and will introduce digital connectivity into select 49ers Fanatics merchandise in the form of smart embellishments and digital labels.

Introducing Embelex, the industry-defining ecosystem for on-product branding from Avery Dennison

Introducing Embelex, the industry-defining ecosystem for on-product branding from Avery Dennison

Embelex brings brands to life through customization, personalization and smart solutions. Combining decades of materials science innovation with secure, global inventory management and supply chain solutions, Embelex powers new possibilities for the world’s most creative and dynamic brands.

Avery Dennison Completes Acquisition of TexTrace

Avery Dennison acquires TexTrace

Avery Dennison Corporation announced that it has acquired TexTrace AG, (“TexTrace”), a technology developer that specializes in custom-made woven and knitted RFID products which can be sewn onto or inserted into garments.

Avery Dennison Has Acquired Rietveld (RTVPRINT)

AVERY DENNISON HAS ACQUIRED RIETVELD (RTVPRINT)

Avery Dennison has acquired Rietveld (RTVPRINT), a full service provider of embellishment solutions and application and printing methods for performance brands and team sports in Europe. Together, we can further expand our business and drive growth for External Embellishments.

Avery Dennison exhibits on demand manufacturing tools at the Window of Textile Opportunities™ showroom in Amsterdam

AVERY DENNISON EXHIBITS ON DEMAND MANUFACTURING TOOLS AT THE WINDOW OF TEXTILE OPPORTUNITIES™ SHOWROOM IN AMSTERDAM

Avery Dennison, a global leader in innovation and materials science, branding, and manufacturing, furthers its partnership with BYBORRE, the Amsterdam-based textile innovation studio, through exhibiting cutting-edge on demand manufacturing tools at the Window of Textile Opportunities™ (WoTO) showroom.

Avery Dennison Celebrates the Launch of ADX Lab Ningbo to Accelerate Innovation and Lead the Trends for the Apparel Industry

AVERY DENNISON CELEBRATES THE LAUNCH OF ADX LAB NINGBO TO ACCELERATE INNOVATION AND LEAD THE TRENDS FOR THE APPAREL INDUSTRY

Avery Dennison, a global leader in innovation, materials science, branding and manufacturing, and Shenzhou International Holdings Ltd., one of the world’s largest vertically-integrated knitwear manufacturers, hosted a grand opening event for the launch of ADX Lab Ningbo, an experience hub co-created by the two innovators, located in Ningbo, China.

Avery Dennison Launches Digital Care Label in partnership with Ambercycle

AVERY DENNISON LAUNCHES DIGITAL CARE LABEL IN PARTNERSHIP WITH AMBERCYCLE

Ambercycle, Avery Dennison’s first partner for its digital care label, converts end-of-life textile ‘waste’ into new yarns for apparel brands and manufacturers. Its garments are created from polyester textiles that were destined for landfill, but are instead broken down to a molecular level, turned into pellets, and then spun into Cycora yarns which can be processed by garment manufacturers in the same way as virgin yarns.

Avery Dennison Announces Partnership with Browzwear to Accelerate Market-First 3D Solutions for Apparel Industry

AVERY DENNISON ANNOUNCES PARTNERSHIP WITH BROWZWEAR TO ACCELERATE MARKET-FIRST 3D SOLUTIONS FOR APPAREL INDUSTRY

Substance by Adobe collaboration powers digital texturing and material technology to enable real-world visualizations of branding and embellishments, enhancing speed and sustainability of apparel production

Unmade Announces Partnership with Avery Dennison

AVERY DENNISON ANNOUNCES PARTNERSHIP WITH CERTILOGO

The innovative partnership will extend brand experiences to consumers through product authentication

Unmade Announces Partnership with Avery Dennison

Steps we are taking in support of our teams and customers.

Unmade Announces Partnership with Avery Dennison

Unmade Announces Partnership with Avery Dennison

September, 2019
Global fashion software company Unmade announced today a partnership with Avery Dennison, a global leader in innovative materials science, branding and manufacturing.

Premier League Asia Trophy Badge

Avery Dennison produces newly designed badge for the Premier League Asia Trophy

July, 2019
For the first time in the history of the competition, a new sleeve badge embedded with smart digital technology will be used in this month’s Premier League Asia Trophy courtesy of global branding and labelling manufacturer Avery Dennison.

Intelligent Labels Are Making Things Smarter

Enabling transparency and visibility across the fashion supply chain

Improving transparency and visibility in the fashion supply chain helps avoid waste and create a sustainable circular economy.

Media Coverage

Footwear Brands

How Footwear Brands Are Leveraging Partnerships And Materials As Demand For Sustainability Grows

There’s a lot of talk about sustainability initiatives in the fashion world right now—but what about the footwear vertical?

September 2019
FORBES

Plastic Bank

Avery Dennison Teams with Plastic Bank to Further the Circular Economy

When the Ellen MacArthur Foundation made the startling prediction that by 2050 there could be more plastic in the world’s ocean than fish (by weight), it made big news. And for good reason. But along with the headlines, came action plans by corporations both big and small.

September 2019
SOURCING JOURNAL

The Latest ‘Circular Fashion’ Technologies

From AI to IoT to dedicated “upcycling” factories, the imprint of circular economy technology for fashion is sharpening.

August 2019
WWD

Blockchain enabled labels

Matthew Williams is using blockchain to tell Alyx’s story
As Alyx presents its Spring/Summer 2020 collection, designer Matthew Williams makes the business case for blockchain.

June 2019
VOGE BUSINESS

Jeans and the Environmental Footprint

How Trim Suppliers are reducing the environmental footprint of jeans

May 2019
SOURCING JOURNAL

Track -to-rack

Avery Dennison backs 'track-to-rack' blockchain tool

May 2019
JUST-STYLE

blockchain tag

Alyx introduces blockchain tag detailing the origin and authenticity of garments

May 2019
THE CURRENT DAILY

blockchain tag

Matthew M Williams Teases Upcoming 1017 ALYX 9SM Rollercoaster Bangles

May 2019
HYPEBEAST

blockchain tag

Avery Dennison launches track-to-rack blockchain tool

May 2019
APPAREL RESOURCES

blockchain tag

Copenhagen Summit Preaches Urgency for Fashion

May 2019
WWD FASHION AND BEAUTY

blockchain tag

Copenhagen Fashion Summit 2019: Avery Dennison Proposes Next Generation Sustainable Materials

May 2019
FASHNERD

Born Digitally

Major Companies Plan to Track Sea Food and Clothing Using Blockchain

May 2019
BTCMANAGER

blockchain tag

Avery Dennison & Evrythng launch new blockchain solution

May 2019
FABRIC2FASHION

blockchain tag

Avery Dennison taps IOTA’s blockchain to track items from Mathew Williams’ fashion label

May 2019
TOKENPOST

Christopher Raeurn

Looking Beyond the Labels

April 2019
WWD

Media Contacts

Emily Spiegel

Senior Marketing Communications Manager - Apparel Solutions
Mobile: +1 646.951.7780
emily.spiegel@averydennison.com

Avery Dennison Press Releases

The latest on what’s happening in the world of Avery Dennison RBIS.

Unmade Announces Partnership with Avery Dennison

Unmade Announces Partnership with Avery Dennison

September, 2019
Global fashion software company Unmade announced today a partnership with Avery Dennison, a global leader in innovative materials science, branding and manufacturing.

Premier League Asia Trophy Badge

Avery Dennison produces newly designed badge for the Premier League Asia Trophy

July, 2019
For the first time in the history of the competition, a new sleeve badge embedded with smart digital technology will be used in this month’s Premier League Asia Trophy courtesy of global branding and labelling manufacturer Avery Dennison.

Blockchain solution for the apparel industry

Avery Dennison to showcase alternatives for a sustainable future at Copenhagen Fashion Summit

May 7, 2019
Global leader in innovative materials science and manufacturing, Avery Dennison looks to the Copenhagen Fashion Summit 2019 as a pivot point for the global fashion industry. As the event’s principal sponsor, the company is harnessing the summit’s focus on sustainability to present tangible initiatives that enable actionable industry-wide change.

Blockchain solution for the fashion industry

Avery Dennison and Evrythng Partner with 1017 ALYX 9SM Allowing Consumers to ‘Track to the Rack’

May 15, 2019
Brand transparency is more important than ever to consumers, who express growing concerns over sustainable and ethically-sourced fashion, alongside clothing provenance. This ‘track to the rack’ capability is a response to those concerns and allows consumers and brands alike to see an item’s journey from creation to sale, understand exactly where the product has come from and prove its provenance.

First Battery-Free Bluetooth® Sticker Sensor Tag

First Battery-Free Bluetooth® Sticker Sensor Tag Demonstrated at NRF

January 14, 2019
Amazon Web Services, Avery Dennison and Samsung join Wiliot’s original investor group for a $30 Million Series B Funding Round, anticipating a future where paper thin battery-free Bluetooth sensors connect people with packaging and products.

Intelligent Labels Are Making Things Smarter

Avery Dennison’s Intelligent Labels Are Making Things Smarter

January 13, 2019
A renewed portfolio of innovative products will be launched during the show focused on meeting retailer demands for increased efficiency and visibility, reducing waste and cost and ultimately enhancing the consumer experience.

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