Avery Dennison Greenprint: A tool that allows us to
make responsible, sustainable decisions

Sustainable manufacturing decisions and choices are complex and require theevaluation and balancing of many different factors. Avery Dennison's Greenprint analysis tool provides a comprehensive assessment of materials, taking into account six key categories: fossil material use, biobased material use, water consumption, energy consumption, greenhouse gas emissions and solid waste production. This allows decision-makers to evaluate how much a potential new product improves on an existing one. Environmental impact can be assessed through all stages of a product's life, from raw material extraction through processing, manufacture, distribution, use, repair, maintenance - and end of life. 

Greenprint and other environmentally responsible tools make it possible for Avery Dennison to innovate with confidence, and to maintain its existing high standards in relation to people and to the environment.


Avery Dennison Greenprint Methodology

The Avery Dennison Greenprint methodology includes the following six impact categories as measures of environmental performance: 

Fossil material: A measure of the depletion of fossil resources for material inputs in barrels of oil equivalent. A barrel of oil is equivalent to 42 American US gallons (158.98 liters). 

Biobased: A measure of the total amount of Biobased material resources used as material inputs. 

Water consumption: A measure of the amount of process water that is treated and discharged to receiving waters. This measure does not include water used for the generation of electricity via hydropower or water used for process cooling. 

Energy: A measure of the total amount of primary energy extracted from the earth, including petroleum, hydropower; and renewable sources such as solar power, wind power, and biomass. This does not include the amount of fossil material used as feedstock. The efficiency of electric power and heating processes is taken into consideration. 

Greenhouse Gases (GHG): A measure of greenhouse gas emissions, such as CO2, CH4, and N20. These emissions are causing an increase in the absorption of radiation emitted by the earth, magnifying the natural greenhouse effect. 

Solid Waste: A measure of the total amount of solid waste generated that is disposed of offsite. This does include waste prior to incineration. 

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